Name
Maximizing ROI: The Art and Science of Site Selection
Date & Time
Monday, April 7, 2025, 2:00 PM - 3:00 PM
Speakers
Paul Ferreira, Jones Lang Lasalle Real Estate Services
Alexandra Grudkin, Au Pain Doré
Michael Scida, Environics Analytics
Jonathan Young, CFE, Subway Restaurants
Alexandra Grudkin, Au Pain Doré
Michael Scida, Environics Analytics
Jonathan Young, CFE, Subway Restaurants



Description
Selecting the right site is critical to the success of any franchise system, yet it remains one of the biggest challenges for both franchisors and franchisees. This session explores a strategic approach to site selection, from mapping out target development areas to leveraging demographic tools and broker expertise to secure the best locations. Participants will also gain practical insights into effective lease negotiation to ensure long-term value.
Key Takeaways:
- Analyze geographic and demographic data to strategically map out and prioritize target development areas for optimal growth.
- Evaluate potential sites using census data, real estate tools, and broker resources to identify high-potential locations for franchise expansion.
- Identify key principles of lease negotiation in order to secure favorable terms that maximize ROI and align with brand goals.
Location Name
Strategy Room 1
Full Address
Sheraton Fallsview Hotel
5875 Falls Ave
Niagara Falls ON L2G 3K7
Canada
5875 Falls Ave
Niagara Falls ON L2G 3K7
Canada
Session Type
Concurrent Session
Survey Link