Name
How are you using brand standards in your franchise recruitment?
Date & Time
Thursday, May 18, 2023, 11:15 AM - 12:15 PM
Yvonne Anderson
Description

Whether you're a seasoned franchisor or just getting started, this roundtable is the perfect opportunity to connect with like-minded professionals and learn how to leverage your brand standards to attract and retain top-quality franchisees. You'll gain valuable insights and practical strategies for building a strong and consistent brand, attracting high-quality franchisees, and achieving long-term success in the franchise industry. 

This roundtable will touch on a variety of topics including: 

  • Ensuring your franchise brand standards are effectively communicated during the recruitment process 
  • Using your brand standards to build trust and credibility 
  • Methods of measuring compliance 
  • Common challenges to maintaining brand standards across multiple locations and how to overcome them 
  • Using your brand standards to create a consistent customer experience across all franchise locations 
  • Incorporating feedback from franchisees and customers 
  • Aligning your brand with the changing needs and expectations of your target market. 

Improve your understanding of the critical role brand standards play in your overall franchise recruitment strategy, as well as practical tips and strategies to implement in your own business. Don't miss it!

Session Type
Roundtable