Name
How are you nurturing and qualifying your franchise leads
Date & Time
Thursday, May 18, 2023, 11:15 AM - 12:15 PM
Corey Nicholson, CFE
Description

This roundtable is designed for franchise recruitment and development professionals looking to explore the various lead nurturing and qualification strategies that drive successful franchise recruitment. You'll gain valuable insights and practical tips on how to effectively nurture and qualify your leads and walk away with a deeper understanding of potential challenges and how to overcome them. 

This roundtable will touch on a variety of topics including: 

  • Screening processes 
  • Converting leads through email 
  • How to determine which leads are most likely to become successful franchisees 
  • Building relationships and engaging with potential franchisees 
  • Tailoring your lead nurturing strategies for different types of leads 
  • Best types of content to educate and inform your leads 
  • Using metrics to measure the effectiveness of lead gen efforts 
  • Managing and prioritizing your leads 
  • Using technology and automation to streamline your lead nurturing and qualification processes 
  • Common challenges in lead nurturing and how to overcome them 

If you're looking to refine your lead nurturing and qualification strategies to increase the success of your franchise recruitment efforts, look no further! This is the roundtable for you. 

Session Type
Roundtable