| Full Name | Profile Picture | Company | Job Title | Speaker Bio |
|---|---|---|---|---|
| Joseph Adler, CFE |  | Hoffer Adler LLP | Partner | Joseph Adler is a senior franchise lawyer and a registered trade-mark agent. He has over 32 years of franchising related experience. Joseph serves as legal counsel for Canadian & US and other foreign franchisors doing business in Canada and Canadian franchisors doing business in the US and abroad. Joseph served as the Secretary and General Counsel to the Canadian Franchise Association (CFA) (2011-2015) and a Director and an Executive Member of the CFA’s Board of Directors (2007-2015). Recognized by his peers, Joseph is consistently listed as a leading practitioner in franchise law in the International Who's Who of Franchise Lawyers, Legal LEXPERT Directory, Franchise Times as a "Legal Eagle", one of the top franchise lawyers in the US & Canada, The National Post’s Best Lawyers in Canada (Franchising) and Chambers and Partners Franchising legal Rankings. |
| Tanya Keggin |  | Hoffer Adler LLP | Partner | Tanya Keggin is a partner of Hoffer Adler LLP and has been practising law in Ontario since 2003. She has experience in private practice and in-house as legal counsel. Her areas of focus have been marketing and advertising law, having worked on many iconic national and internal brands. She now practices franchise law, and marketing and advertising law. |
| Wendy Kauffman |  | Weldolyn Reputation Management | Founder | Wendy Kauffman has provided media and spokesperson training to over 200 executives, advocates and politicians, teaching them how to be effective communicators. Her courses combine her experience as a national news journalist and 20+ years of protecting corporate reputations, from start-ups to global brands. Today, her consulting practice focuses on crisis communications, ESG communications and a range of specialized spokesperson training programs. She has a Diversity & Inclusion certificate from Cornell University and an Indigenous Canada course certificate from the University of Alberta. |
