Name
Know Your Franchisee: Ideal Candidate Mapping
Date & Time
Thursday, August 14, 2025, 10:45 AM
Speakers

Description
- Short introduction: Defining your ideal candidate, adapting to shifting pools
- Activity: Candidate Persona Building
- Breakouts by system size
- Define top 2 personas + assess alignment with current process
- Optional add-on: Consider how your personas interact with today’s digital touchpoints