Name
Learn from the Best: Mistakes to Avoid in Developing Your Franchise System
Date & Time
Sunday, April 7, 2024, 10:30 AM - 11:30 AM
Frank Zaid Mark Cunningham Amy Delisle Danielle Wellings-Carriere
Description

Navigate the pitfalls of franchise development and operations with this session tailored for emerging franchisors. Explore common mistakes, from lacking corporate mission and vision to undercapitalization, and gain insights on essential elements such as franchisee training, management leadership, communications, operations manuals, alternate dispute resolution and risk management. Avoid setbacks and optimize your franchise system's success.

Learning Outcomes:

  1. Franchise System Development:
    • Identify common mistakes and learn strategies to avoid pitfalls in franchise development, ensuring a comprehensive approach to corporate mission, vision, and financial planning and growth strategies.
  2. Effective Operations Practices:
    • Understand the significance of well-prepared franchise documents,  and robust franchisee training finance programs, marketing and advertising, franchisee training, and franchise advisory boards, enhancing the success and performance of franchisees.
  3. Strategic Leadership and Risk Management:
    • Gain insights into the critical roles of leadership, effective communications, trademark protection, brand development and  risk management in franchisor operations, equipping emerging franchisors to establish and sustain successful franchise systems.
Session Type
Concurrent Session