As the franchise industry adapts to today’s financial landscape, franchisors are increasingly focused on supporting their franchisees' financial health. This session will explore how businesses are managing their financial stability, driving sales, and increasing traffic. We’ll discuss how franchisors can help franchisees develop and execute sustainable business plans, with a focus on growth and profitability.

Learning Objectives:

a. Understand strategies for managing financial health and growth in a challenging market.

b. Learn how franchisors can assist franchisees in driving sales and increasing traffic to support profitability.

c. Gain insights into how well-managed financial health impacts franchise success and franchisee satisfaction.