Name
Building a Culture of Inclusion: How to Make Your Marketing More Inclusive, Engaging, and Impactful
Date & Time
Thursday, May 18, 2023, 9:00 AM - 9:45 AM
Amy Silverstein
Description

Join us for an insightful keynote presentation from one of the industry's leading experts in diversity, equity, and inclusion  – Pizza Pizza! This presentation will explore the vital importance of DEI in today's business landscape, and how it can be integrated into your corporate culture and marketing strategy.

This keynote will delve into how diversity, equity, and inclusion (DEI) has helped shape Pizza Pizza's corporate culture and share insight into how Pizza Pizza has successfully integrated DEI into its marketing strategy, both through consumer-facing campaigns and franchise recruitment efforts. Discover how Pizza Pizza’s commitment to DEI has led to the recent recognition as the CFA’s 2023 Diversity Equity & Inclusion Champion award winner, and how they continue to lead the way in this space.

This keynote presentation is a must-attend for not only marketing teams, but also franchise recruitment and development teams. You'll walk away with actionable insights and practical strategies to incorporate DEI values into your own brand, both in how you market to consumers and how you recruit franchisees.
 

Session Type
Keynote