Many factors can lead to an erosion of trust between a franchise brand and its customers. Whether it’s what’s being said in the media or online, losing a customer’s trust is often part of doing business in our increasingly digital and fast-paced world. 

Here, we’ll take a look at how franchisees can identify trust erosion sources and equip themselves with the best practices needed to address them. They’ll learn how to win back customers and cultivate new business. Taking a comprehensive look at data on current consumer trends, we’ll examine how franchisees can prepare for the future with a “we’re here and we’re strong!” mindset to address customer concerns. 

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