By expanding the geographic footprint of a franchise system, a franchisor has the opportunity to increase its customer base and generate goodwill across a larger region, resulting in increased revenues. This session will provide:

• Overview of Provincial Franchise Laws: Highlighting differences in franchise regulations across Canada, particularly provinces with recent legislative updates like Saskatchewan. Attendees will gain insights into these variances and their implications for franchise expansion decisions.
• Franchising Models for Growth: Exploring various franchising models (direct, area development, multi-unit, master franchising) and their respective advantages and drawbacks, essential for strategizing expansion efforts. 
• Firsthand Insights: Attendees will benefit from firsthand experiences of successful franchisors who have expanded nationally and internationally, as well as legal counsel's guidance on navigating expansion beyond Ontario.

Learning Objectives

1. Understand differing provincial franchise regulations and their implications for expansion.
2. Evaluate various franchising models and their pros and cons for strategic growth.
3. Gain insights from experienced franchisors and legal guidance on national and international expansion