Franchising Meets the Money is very pleased to announce that Sean Bell, President of Fat Bastard Burrito, will be this year’s Keynote speaker. During this session, Bell will explore his journey in the franchising industry, and examine the significant role he played in the acquisition of Fat Bastard Burrito by MBI Brands. A main point of contention for some franchisors is when to know if selling a business is the right move for them. This session will dive deeper into the nuances of when you will know it is time to sell your business; the opportunities, strengths and successes that may come from brand procurement. Understanding the strategic way in which a franchise business may fit under a company umbrella – without taking customers away from an existing brand within that umbrella. Franchisors will learn how to naturally discern which decisions are the most beneficial for business growth and success. Bell will also speak to the foresight franchisors must have in order to ensure the success of their business investment; whether it be through brand acquisition or increasing internal brand value.