| 8:00 AM | Registration |
| 9:00 AM | Welcome & Framing the Day |
| 9:10 AM | AI, Search & the Franchise Buyer: How Candidates Are Finding and Evaluating Brands Now |
| 9:50 AM | From Inquiry to Decision: Nurturing the Modern Franchise Candidate |
| 10:35 AM | Break (Coffee & Informal Networking) |
| 10:45 AM | What Worked in 2026: What Franchise Development Teams Are Changing for 2027 |
| 11:30 AM | From Financing to Opening: Keeping Good Deals Moving |
| 12:15 PM | Roundtable Discussion by System Size Peer Roundtables: What’s Working, What’s Stalling and What’s Changing? |
| 12:50 PM | What Will You Do Differently? |
| 1:00 PM | Lunch & Networking |