Agenda: CFA Marketing & Operations Day 2026

8:00 AM
8:00 AM - 8:45 AM	Registration
8:45 AM
8:45 AM - 9:00 AM	Opening Remarks
9:00 AM
9:00 AM - 9:45 AM	From Three Units to 380: A Franchisee’s Turnaround Journey to Global CEO Speakers to be announced
9:45 AM
9:45 AM - 10:00 AM	Networking Coffee Break
10:00 AM
10:00 AM - 11:00 AM	Global Growth Unlocked: The Franchise Expansion Playbook Speakers to be announced	From Vendor Chaos to Brand Control: Building an In-House Marketing Model Speakers to be announced Wendy Winder, Ray Strategic Marketing	Measuring What Matters: The Metrics That Actually Drive Franchise Performance Speakers to be announced Cristy Laing, Good Earth Coffeehouse
11:00 AM
11:00 AM - 11:15 AM	Networking Break
11:15 AM
11:15 AM - 12:15 PM	Morning Roundtables (click for details) Speakers to be announced
12:15 PM
12:15 PM - 1:15 PM	Networking Lunch
12:35 PM
12:35 PM - 12:50 PM	CFA Member Update
1:15 PM
1:15 PM - 2:15 PM	The Campaign Handoff: Turning Brand Campaigns into Local Results Speakers to be announced	From Numbers to Performance: Building Financially Strong Franchisees Speakers to be announced	AI in Franchise Marketing: What’s Working, What Isn’t, and How to Protect Your Brand Speakers to be announced
2:15 PM
2:15 PM - 2:30 PM	Networking Break
2:30 PM
2:30 PM - 3:30 PM	Afternoon Roundtables (click for details)
3:30 PM
3:30 PM - 3:45 PM	Networking Break
3:45 PM
3:45 PM - 4:30 PM	We F@# Up Stories: Real Franchise Lessons from What Didn’t Work Speakers to be announced
4:30 PM
4:30 PM - 4:45 PM	Closing Remarks
4:45 PM
4:45 PM - 6:00 PM	Networking Reception

Time Zone: (UTC-04:00) Eastern Time (US & Canada) []